Real have also revealed Alexander-Arnold will wear the name ‘Trent’ on the back of his shirt.
Using a first name rather than a surname on the back of a shirt is not uncommon. Players including Alexander-Arnold’s former team-mates Virgil van Dijk and Darwin Nunez use their first name, as have others including Dele Alli, Sergio Busquets, Memphis Depay, James Rodriguez, Alexis Sanchez and Jobe Bellingham.
Alexander-Arnold has also changed his name – on social media platform Instagram – from ‘trentarnold66’ to ‘trent’.
In his press conference, Alexander-Arnold explained that he wanted to simplify his name.
“People call me Alexander, Arnold, Alex and Trent. There’s a lot going on. So I thought let’s make it easy,” said Real Madrid’s number 12.
Use of a mononym – particularly one which is fairly unique – is also seen as a strength in branding and merchandising as it stands out and is easier to remember.
Mononyms are often used as part of a branding strategy by talent agencies who manage singers, actors, and other high-profile public figures.
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